social life
assabil romanticize your life campaign
The "Romanticize Your Life" campaign for Assabil's library aims to inspire younger audiences by showcasing that stories are not confined to books; they are woven into our daily lives. The campaign encourages people to find joy in the little moments and see the beauty in everyday experiences. To amplify this idea, we are launching a social media campaign featuring a custom filter (#romanticizewithassabil) designed to transform ordinary moments into romanticized scenes reminiscent of beloved literary tales.
Using advanced VR and AI technologies, the filter will enhance users' surroundings in imaginative ways. For example, when it recognizes flowers, a bee may flutter into view, inspired by scenes from the Bridgerton book series. Household objects could sprout facial features and animated movements, akin to characters from "Beauty and the Beast." Trees might cause virtual flowers to gently cascade around the user, evoking a romantic breeze reminiscent of classic romance novels.
Here the filter recognised a rock and added to it the excaibur sword from the book King Arthur.
Here the filter recognised a tableset and transformed the cup to the talking cup and added a talking teaspoon, both based on character's found in the book Beauty and The Beast.
Here, the filter recognised a tennis ball and transformed it into the golden snitch from the series of books Harry Potter.
Through this interactive filter, we aim to engage users in creative play and spark their imagination, demonstrating that life itself can be as enchanting as the stories we read. Join us in #romanticizewithassabil to share your transformed moments and celebrate the magic of storytelling in everyday life.
